WIN WIN WIN: ARTISANS'
ARTISANS’ is at the forefront of a movement to reclaim and regenerate India’s unique handmade heritage. “It aims to champion responsible design and development; promote creative livelihoods; elevate the quality and perception of handmade; and inspire consumer consciousness,” says Founder-Director Radhi Parekh.
A graduate in Visual Communications from the National Institute of Design (NID), India, Radhi Parekh, returned home in 2009 from a career spanning two decades, three continents, and multiple technologies. From illustrating children’s books at Usborne Publishing, London, to designing multimedia games in San Francisco, to creating user-centred design at Oracle and eBay/PayPal, in Silicon Valley, Radhi champions localisation to build truly global products.
Image: Sidi Quilt by ARTISANS' made from repurposed pre-consumer cotton waste. Image above: image taken from Modern Improv - Art Quilts by Kamala Murali exhibition at ARTISANS' (7-14 September 2023).
A graduate in Visual Communications from the National Institute of Design (NID), India, Radhi Parekh, returned home in 2009 from a career spanning two decades, three continents, and multiple technologies. From illustrating children’s books at Usborne Publishing, London, to designing multimedia games in San Francisco, to creating user-centred design at Oracle and eBay/PayPal, in Silicon Valley, Radhi champions localisation to build truly global products.
Image: Sidi Quilt by ARTISANS' made from repurposed pre-consumer cotton waste. Image above: image taken from Modern Improv - Art Quilts by Kamala Murali exhibition at ARTISANS' (7-14 September 2023).
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